Journey Website
Exact Website

CEO: Exact Publicity

Shawn Zanotti

Shawn Loren Zanotti

is a critically acclaimed author, world renowned speaker, and entrepreneur. is the CEO and Founder of Exact, a company that specializes in sports, entertainment, business-to-business non-profit and marketing assignments. She has taken the world by storm with her creative style and high energy and relatable life wrenching messages. Drawing from her own personal experiences as they relate to sudden loss and death, single parenting, juggling career and family life, building a business, breaking into the PR business and various other obstacles, Shawn allows life to be an open book and raves on, “If you think it, you can achieve it,” and offers inspiring messages that relate to many people.
Shawn is a graduate of Hampton University, in Hampton Virgina where she received a Bachelors of Arts in Broadcasting. After a successful career in broadcasting as a TV News Reporter at various TV news stations, Shawn chose to expand her media knowledge by pursuing an entrepreneurial venture. She noticed a gap between the role of an involved publicist and the client–which was the birth child of what is now known as Exact. Shawn is also the founder of Journey, a luxury apparel line for the man, woman, child and dog. The brand in itself was strategically named Journey to symbolize the ups and downs of life. The logo is a circle of J’s in various directions to mimic the roller coaster of life. The fashion line is luxurious, comfortable clothing which is designed for the trendsetter.

Shawn is a firm believer that our success relies heavily on the clients’ success. Shawn focuses on intricate brand development through event planning that often times leave guests in awe.

Shawn embraces this quote by Marilyn Monroe, “I believe that everything happens for a reason. People change so that you can learn to let go, things go wrong so that you appreciate them when they’re right, you believe lies so you eventually learn to trust no one but yourself, and sometimes good things fall apart so better things can fall together.”

“What I do is make the world fall in love, at least a little bit, with your brand.”